14 minute read
How to Personalize Insurance Marketing for Better Results
Find out how insurers can personalize marketing through data and analytics to effectively connect with policyholders throughout the customer journey.
7 minute read
Amazon and Insurance: Could One-Click Coverage Be Right Around the Corner?
Amazon may soon enter the insurance market in India and the UK. Is the United States next? Find out how to prepare your company to stay competitive.
8 minute read
Mission Critical: Customer Retention vs. Acquisition in Insurance (Part 1)
How can insurance companies get more sales? Find out how focusing on your current policyholders leads to more growth than customer acquisition alone.
10 minute read
Mission Critical: Customer Retention vs. Acquisition in Insurance (Part 2)
Insurance is a high-churn industry, and many consumers just want the lowest price. Find out how to turn your policyholders into loyal brand advocates.
9 minute read
Customer Satisfaction Strategies Used by Top Auto-Insurance Companies
Find out what the top 5 insurance companies have in common, and how you can use similar strategies to benefit your own policyholders.
7 minute read
The Role of Customer Experience in Insurance Payments
At insurance companies, payments used to be considered a Finance and IT matter. Now, payments is a big part of the Customer Experience (CX) discussion.
7 minute read
Making Insurance Bill Payment a Policyholder Priority
How do today's consumers prioritize their home and auto premiums payments? Learn how digital engagement can policyholders prioritize their insurance bills.
9 minute read
How Amazon is Changing the Insurance Industry
Amazon has set a high bar for consumer expectations. Learn what kind of customer experience keeps today's policyholders loyal to their insurance providers.
4 minute read
Are You Treating the Payments Process as a Customer Experience?
Many insurers simply do not view payment processing as an opportunity to improve customer experience, and to improve operational efficiency and costs.